Define Your


Whether you believe the person makes the journey, or the journey makes the person, you can curate your own itinerary from an array of immersive activities around Palo Duro Canyon.


Want to be a cowgirl or cowboy? Amarillo & Canyon has it going on from custom boots, hats and spurs to off-the-rack jeans and shirts. Shop till you drop and find all your western dud’s and more from local boutiques to national retail outlets.

  • – Shop at Wolfin Square & Wolfin Village, both located south of I-40 at Georgia Street in Amarillo are friendly boutique style shopping centers with a wide variety of locally-owned shops.
  • – Westgate Mall on Soncy Road in West Amarillo is the regional hub for national retail outlets.
  • – Canyon Town Square off 4th street has unique boutiques and antiques and all shops are locally owned.